Tips for Keeping Your Pub Ready for the Festive Rush
The festive season and New Year are some of the busiest times for pubs and bars. With customers flocking in to celebrate, the last thing you want is poor beer quality dampening their experience. Cleanliness and maintenance are key to ensuring your establishment leaves a lasting, positive impression.
Why Beer Line Cleaning Matters
Did you know that beer lines should be cleaned every seven days? Neglecting this vital task can lead to a build up of bacteria and contaminants that negatively impact the taste and quality of your beer. In a competitive market, where customers have countless options, a single bad experience like a pint tasting off can cost you repeat business.
In fact, according to the CGA RSM Hospitality Business Tracker, Britain’s top hospitality groups generated an 8.8% year-on-year sales growth in December. This highlights the importance of optimal hygiene all year round and especially during peak periods which is why you should be using products you can trust.
Signs of Poor Beer Line Hygiene
If you’ve ever had a pint that tasted strange or flat, it’s often due to unclean beer lines. This not only discourages customers from returning but can also harm your pub’s reputation. On the flip side, properly maintained beer lines ensure every pint is crisp, fresh, and enjoyable, giving people a reason to come back again and again.
How to Maintain Spotless Beer Lines
Here’s a step-by-step guide to cleaning your beer lines effectively:
Prepare the Cleaning Solution
Add the recommended dose of beer line cleaner to 5 litres of cold water in a brewery-approved cleaning container. Mix thoroughly.
Drain the System
Empty any remaining beer from the lines and fill them with the cleaning solution.
Soak and Inspect
Let the solution sit for at least 30 minutes. During this time, it will absorb dirt and contaminants from the pipes. The liquid should turn green.
Repeat as Needed
Flush out the green solution and refill with fresh cleaner. Allow it to sit for a few minutes. If the solution remains purple, the lines are clean. If it turns green, repeat the process up to five times until the liquid stays purple.
Rinse Thoroughly
Once the lines are clean, flush them with plenty of cold water to remove any remaining traces of the cleaner. This step is crucial to ensure your beer retains its natural flavour.
How will this increase repeat business?
Taking the time to clean your beer lines regularly ensures that every pint you serve meets the high standards your customers expect. With a reputation for excellent quality, your pub will become the go-to spot for festive celebrations and beyond.
